Tag: marketingautomation

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The Evolution of Sales

Introduction Sales is the process of convincing potential customers to buy a product or service, and it has been around for centuries. Over time, the way we sell products has evolved significantly, from simple bartering and face-to-face sales to the digital age of e-commerce and social media marketing. In this blog, we will explore the…
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7 TIPS FOR KILLER COLD EMAILS

When you hear that cold business emails have an average open rate of 21.33%, you may want to bill them as being ineffective in the modern era. But maybe that’s not true. Have you considered that prospects don’t read them because they don’t see the need to? The only emails that convert are those that are catchy, targeted, and compelling. Read on to find a few tips on how to craft such messages.

5 SIMPLE SALES AUTOMATIONS THAT WILL MAKE LIFE EASIER

This is one of the few times when going with the crowd is the right thing to do. Yes, you still have to consider automation in the context of your own business and operations. But chances are if you looked closely enough, you’d find activities you can hand over to certain software to boost your team’s productivity.

10 MARKETING AUTOMATION BEST PRACTICES

It’s normal to instantly think of ease when you hear automation. But what’s comfort without productivity and results? A floundering business, that’s what. If you are going to justify the funds spent on setting up your marketing automation software, you would have to adopt smart strategies. Wondering what some of these practices are? Dive right in and find out.