Tag: marketing

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HOW TO USE A LEAD MAGNET SUCCESFULLY

According to Capterra, every $1 spent on email marketing yields an average return of $44.25. Little wonder everyone is building an email list these days. But as rife as the trend is, not many can boast of impressive results in the form of quality leads and frequent conversions. Maybe you’ve struggled to make the most…
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10 MARKETING AUTOMATION BEST PRACTICES

It’s normal to instantly think of ease when you hear automation. But what’s comfort without productivity and results? A floundering business, that’s what. If you are going to justify the funds spent on setting up your marketing automation software, you would have to adopt smart strategies. Wondering what some of these practices are? Dive right in and find out.